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The Sustainable Development Goals (SDGs) are a set of 17 global objectives established by the United Nations to address the world's most pressing social, economic, and environmental challenges.

These goals aim to achieve a more sustainable and equitable future for all people and the planet by 2030. They cover a wide range of areas, including poverty eradication, quality education, clean energy, gender equality, sustainable cities, climate action, and biodiversity conservation.


The SDGs provide a comprehensive framework for governments, organizations, and individuals to work together and take actions towards a more sustainable and inclusive world.



We have been actively collaborating on projects related to several Sustainable Development Goals (SDGs):


Raising awareness about mental health, contributing to workshops and awareness campaigns, focusing on issues such as preventative healthcare, mental well-being, and healthy lifestyles.

- Co-organising The LUPUS REVOLUTION with My Lupus Diary, a fashion showcase empowering 10 lupus patients, following a medical talk with Dr Cheung Tsang, Tommy on the new treatment direction for systemic lupus erythematosus

- Sponsoring venue and resources to Hong Kong Project to raise awareness on mental health

- Hope NFT ambassadorship

- "Art as a therapy" presented by Dr Shirley Yeung in the international conference on New Frontiers in Techno-Humanities at Saint Francis University

- HK MODEL CAMP classes curriculum


Conducting educational workshops, mentorship programmes, and internship opportunities, aiming to bridge the education gap and improve learning outcomes.

- UNESCAP Bangkok online drawing workshop for the Shehersaaz community in Pakistan by Dr Shirley Yeung

- UNESCAP Bangkok Asia Pacific Forum on Sustainable Development with Dr Shirley Yeung

- Contribution to Make it Bloom, a fundraising art project by Make It Work by the French Chamber Foundation presented at Christie's with the French International School (Camille Demenais's project)

- IWD Powerhouse "Women in Fashion" Luncheon and Podcast

- Holiday internships for 5 students from the French International School and Kellett School

- Inspiring Girls volunteering

- HK MODEL CAMP classes curriculum


Promoting gender inclusivity and empowering women and girls, organising empowerment workshops and awareness campaigns to challenge gender stereotypes and promote equal opportunities for all genders.

- TEDx TinHau Women confidence workshop

- JCI Hong Kong Jayceettes confidence workshop

- Love, Bonito "Come as you are" campaign with photo shoot

- Working mainly with female contractors (photographers, makeup artists, retouchers, assistants, models etc)

- Inspiring Girls volunteering

- Runway Asia in partnership with the Hive Hong Kong

- HK MODEL CAMP classes curriculum


Reducing disparities and promoting social inclusion through outreach programmes, community engagement initiatives and advocacy efforts, addressing various forms of inequalities based on factors such as gender, ethnicity, and socio-economic status.

- Islamic Kasim Tuet Memorial College confidence workshop part of a project selected by COP27 Dubai

- Working with people with disabilities (both our team and clients)

- Runway Asia in partnership with the Hive Hong Kong

- HK MODEL CAMP classes curriculum

By fostering understanding, kindness, respect, empathy, and equal opportunities, HK MODEL CAMP strives to build a more just and inclusive society where everyone can thrive.

Learn more about the projects on HK MODEL CAMP's and Lucie Petit's LinkedIn.





Dr. Shirley Yeung was named Pioneer Professor of Sustainability in the AIM2Flourish, the Asia Ambassador, Sustainability Mindset Working Group of the UN PRME and the UN Global Compact.


  • Graduate, AMDP20, School of Design, Harvard University

  • Asia Ambassador, United Nations UNPRME Sustainability Mindset Working Group Member

  • Associate Vice President, UNESCO, HK Association

  • Winner, Top 40/ 1500 Nominees, Young Asia Artist (YAA) by SYART, Singapore, 2022

  • Chair, Metaverse Mindset Project

  • Asia Ambassador UNSDSN-KENYA

  • IEMA-approved Sustainability (CSR) Practitioner, Experienced ISO9000 Principal Auditor

  • AQIP Assessor, US, HKCAAVQ Subject Specialist, and Outstanding Employee Award, HKQAA, Hong Kong

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